Fairview Food Cart Pod and Fairview Creek Redevelopment Assistance

Fairview Food Cart Pod and Fairview Creek Redevelopment Assistance

Fairview, OR · 2023

 

Client: City of Fairview
Location: Fairview, OR
Year: 2023
CP Role: Lead consultant
Practice Area: Real Estate + Feasibility
Team: Alex Joyce, Principal-in-Charge; Victor Tran, Project Manager; Pauline Ruegg, Analyst

 

The Challenge

The City of Fairview wanted to invest urban renewal funds in a large food cart pod on a prominent corner, built with a private landowner, and needed to know it would pencil before committing public money. Later, an adjacent owner asked for help redeveloping a neighboring parcel in a way that supports the Halsey corridor.

Our Approach

For the pod, we studied comparable pods across the Portland region, built an operating statement and cash flow analysis, and reached out to six regional pod operators. We then wrote the request for qualifications and outreach materials and ran the operator selection. For the adjacent parcel, we led a design charrette with the owner and City staff to draw a conceptual site plan, then tested the feasibility of townhomes and retail.

Outcome

All six operators we contacted were interested in running the City's site, and the food cart pod was built in 2022. The owner of the adjacent Fairview Creek parcels is advancing a development strategy based on our site plan and feasibility work.

 

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Dacie Doucette

This article was written by Dacie Doucette, founder of Hunch Theory Web Design & SEO, a Portland-based web design and digital marketing company.

The idea was simple: to help business owners take the guesswork out of web design and make their online presence something they’re genuinely excited about. I work closely with passionate business owners and community leaders, turning their vision into reality with sites that not only look great but also connect with their customers and help their businesses grow.

I bring a mix of marketing theory, intuition, and my creative touch to every project.

https://hunchtheory.com
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